{"id":2063,"date":"2022-06-13T14:41:45","date_gmt":"2022-06-13T18:41:45","guid":{"rendered":"https:\/\/www.arterystudios.com\/healthcarevisuals\/showcase-your-device\/"},"modified":"2025-10-01T06:11:42","modified_gmt":"2025-10-01T10:11:42","slug":"showcase-your-device","status":"publish","type":"post","link":"https:\/\/www.arterystudios.com\/healthcarevisuals\/showcase-your-device\/","title":{"rendered":"Showcase Your Device Technology with Clear Visuals"},"content":{"rendered":"<p><span style=\"color: #4e7ead;\"><strong><span class=\"TextRun MacChromeBold SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"none\"><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">X<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">p<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">an<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\"> Inc.<\/span><\/span><\/strong><\/span><span class=\"TextRun SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW5668021 BCX0\"> is an early-stage life science company, actively raising capital to commercialize their <\/span><\/span><span style=\"color: #4e7ead;\"><strong><span class=\"TextRun MacChromeBold SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW5668021 BCX0\">Universal Trocar System<\/span> <\/span><\/strong><\/span><span class=\"TextRun SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW5668021 BCX0\">used in <\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">routine mini-laparoscopic surgeries and emergencies<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">. Zaid <\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">Atto<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">, Founder and CEO, approached us to create an eye-catching animation to display on their website and feature at conferences. <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">X<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">p<\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW5668021 BCX0\">an\u2019s<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\"> system addresses the market need to <\/span><\/span><span class=\"TextRun SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW5668021 BCX0\">reduce the risks associated with trocar insertion and alleviate remov<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">al<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\"> and reinsert<\/span><span class=\"NormalTextRun SCXW5668021 BCX0\">ion of<\/span> <span class=\"NormalTextRun SCXW5668021 BCX0\">varying trocar and instrument sizes<\/span><\/span><span class=\"TextRun SCXW5668021 BCX0\" lang=\"EN-CA\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW5668021 BCX0\"> in surgeries such as colorectal cancer, pediatric and emergency procedures.\u00a0<\/span><\/span><span class=\"EOP SCXW5668021 BCX0\" data-ccp-props=\"{&quot;335559740&quot;:216}\">\u00a0<\/span><\/p>\n<p><iframe class=\"lazyloaded\" title=\"Xpan Expandable Trocar\" data-src=\"https:\/\/player.vimeo.com\/video\/718380128?dnt=1&amp;app_id=122963\" width=\"696\" height=\"392\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-rocket-lazyload=\"fitvidscompatible\" data-ll-status=\"loaded\" data-mce-fragment=\"1\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" data-load-mode=\"1\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start lazyload\">\ufeff<\/span><\/iframe><\/p>\n<p><span data-contrast=\"auto\">Artery Studios developed a cutting-edge, sleek animation that effectively visualizes Xpan\u2019s technology and Unique Selling Proposition. We highlighted the system\u2019s proprietary features, including its dilatable outer sheath and rigid cannula, that allows for reliable coaxial expansion. It also showcases entry technique options as well as the system\u2019s ability to expand intraoperatively, with effortless upsizing from 3mm through to 12mm, for use in conventional\/mini\/robotic procedures.<\/span><span data-ccp-props=\"{&quot;335559740&quot;:216}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Xpan was delighted by the positive response they received on the animation, commenting that Artery Studios created \u201can elegant animation which has become a valuable marketing and storytelling asset\u201d for the company. With our animation in hand, Xpan has seen tremendous success in their most recent conference season and fundraising efforts, including becoming: a RESI Innovator\u2019s Pitch Challenge <\/span><b><i><span data-contrast=\"auto\">finalist<\/span><\/i><\/b><span data-contrast=\"auto\">; a NCC-PDI\u2019s prestigious \u201cYour Medical Device Pitch for Kids\u201d competition <\/span><b><i><span data-contrast=\"auto\">top five finalist<\/span><\/i><\/b><span data-contrast=\"auto\">; and one of the Effervescence Start-Up pitch competition\u2019s <\/span><b><i><span data-contrast=\"auto\">top 10 finalists.<\/span><\/i><\/b><span data-ccp-props=\"{&quot;335559740&quot;:216}\">\u00a0<\/span><\/p>\n<p>Animations like this\u00a0from\u00a0Artery Studios\u00a0<span style=\"color: #4e7ead;\"><b>inform and\u00a0capture attention<\/b><\/span>\u00a0with their\u00a0inherent impact and crystal-clarity.<\/p>\n<p>Contact us to see how our creative approach will showcase<span style=\"color: #4e7ead;\"><strong> your<\/strong> <\/span>device.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xpan Inc. is an early-stage life science company, actively raising capital to commercialize their Universal Trocar System used in routine [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2053,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-2063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Showcase Your Device Technology with Clear Visuals - Artery Studios<\/title>\n<meta name=\"description\" content=\"Showcase your medical device with Artery Studios\u2019 3D animations and illustrations designed for clarity, 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